Category: Ecommerce
Ecommerce
Agentic Commerce: AI Is Already Buying for Your Customers and Your Store Is Not Ready
Traffic from ChatGPT to online stores grew 396% year over year, yet only 3% to 5% converts. The problem is not traffic. It is that your site still speaks to a human who sent an AI agent instead.
Ecommerce
Advertising Blind: He Spent Four Months Paying for Ads Nobody Was Measuring
A real business burned four months of ad budget with a broken pixel and never noticed. That wasn't bad luck and it wasn't the algorithm's fault — it was the cost of not measuring. Here's the Conversions API explained without the jargon.